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MEDIA TRAINING PACKAGES


Media Basics

Perfect for individuals or teams seeking to master the fundamentals of media appearances.
Includes:

  • A one-hour meeting to define objectives and messaging goals.
  • Proven strategic tips to handle interviews confidently across print, radio, television, and digital platforms.
  • A comprehensive workbook with preparation materials to ensure you’re camera-ready.


Media Training for Executives

Designed for leaders who want to refine their media presence and project authority in every appearance.
Includes:

  • A one-hour meeting to establish clear communication goals.
  • Two hours of mock interviews tailored to your specific needs, complete with custom feedback to improve your delivery.
  • A workbook packed with essential preparation tools and techniques.


Leveraging Media for C-Suite Success

This premium package equips executives and their teams with the skills to command the media spotlight and empower their organizations.
Includes:

  • A one-hour meeting to align on objectives and refine messaging.
  • Two hours of mock interviews with targeted feedback to enhance confidence and clarity.
  • Training for front-line staff on message alignment and media interaction.
  • Exclusive Presentation: "Breaking Down The Newsroom Wall" – a behind-the-scenes guide to understanding and leveraging media dynamics.
  • A comprehensive workbook with advanced preparation materials.


Support for Specific Events

For one-time needs like interviews, product launches, or critical events, we offer tailored hourly coaching to ensure you’re ready to shine.
Hourly Rate OR Monthly Retainer Option


Maximizing the Message for Nonprofits

Created to empower non-profits in effectively sharing their stories and inspiring action, this package focuses on strategic messaging for community impact.
Includes:

  • A one-hour meeting to identify key messages and target audiences.
  • Two hours of tailored coaching for media appearances, emphasizing storytelling that resonates.
  • Guidance on leveraging limited resources for maximum media coverage.
  • A workbook designed to streamline message development and preparation for interviews.


On-Air Delivery for Talent and Athletes

Tailored for media professionals, influencers, and on-air talent, this advanced package hones delivery skills to captivate audiences and strengthen personal branding.
Includes:

  • A one-hour meeting to set personalized goals and address specific challenges.
  • Three hours of intensive coaching focused on tone, pacing, and body language.
  • Custom exercises to refine on-air delivery and connect with viewers authentically.
  • A workbook with techniques for ongoing improvement and confidence-building.

Media Expertise

Rob Kirkpatrick has spent more than 20 years in various roles in TV, Radio and Digital Content production. With time spent in local, regional and national newsrooms, Rob has the experience needed to draw out the best on-camera delivery for your needs.

Request More Info


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